Blast bags yet another award

Blast Communication agency has collected one of the most coveted prizes in the PR world in Berlin, the GOLD SABRE [Superior Achievement in Branding and Reputation and Engagement] awards. The campaign that brought them the award is Eski for PhoenixBev. The company was nominated in two categories namely 1) Africa with Eski and 2) National Event with Porlwi by Light. The giants against whom Blast was competing were the likes of Ogilvy Public Relations, Fleishman Hillard and Weber Shandwick and for campaigns for brands like KFC, World Hunger Month and Brand South Africa. This proves yet again that Mauritian companies must dream big as these dreams are totally within our reach.